In higher education, your institution offers more than just an education. It provides an experience, a journey, and a stepping stone to a brighter future. To effectively communicate this to prospective students, digital storytelling should be an integral part of your marketing strategies. Digital marketing creates, communicates, delivers, and exchanges value offerings for customers, clients, […]
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Entries by Adam Haber
Higher education institutions have an unparalleled chance to entice a varied student body in an era marked by the swift progression of digital technology. Through digital marketing channels, colleges and universities can extend their reach to a broad audience, encouraging inclusivity and nurturing diversity within their learning environment. As a specialist in enrollment marketing services, […]
Personalized marketing strategies are more important than ever in enrollment marketing. Today’s students expect a personalized experience, from emails and landing pages to individual customer product recommendations. Data collection and third-party data analysis are essential to successful marketing campaigns. What is Personalized Marketing Communication? Personalized marketing communications refer to delivering tailored messages and content to […]
Are you looking for effective and efficient ways to fill your enrollment funnel? Have you been missing starts and need a way to achieve your higher education enrollment objectives? As an enrollment marketing firm with over 25 years of expertise in EDU lead generation, EDU lead management, and EDU warm transfer delivery, Higher Level Education […]
Colleges and Universities constantly seek new and innovative ways to connect with prospective students and drive enrollments in today’s competitive education landscape. We don’t claim to be experts in artificial intelligence (AI) technology enrollment processes. Still, we can see how colleges and universities benefit from using ChatGPT. It is easy to see some of these […]
As the competition for student enrollment in higher education institutions intensifies, digital marketing has become an indispensable tool for attracting, engaging, and converting student prospects. One of the most effective digital marketing strategies that higher ed marketers can leverage to achieve their enrollment management goals is video content. Video content can be a powerful tool […]
Search Engine Optimization (SEO) has become an essential component of digital marketing in recent years. With the increasing number of websites and online content, ensuring your school website appears high in search engine results is more important than ever. SEO is essential for higher education institutions as they compete for prospective students and research funding in a highly competitive market. Moreover, the cost per student acquisition is super low when your website ranks in the top 5.
Pay-per-click (PPC) advertising is the higher education marketing strategy you want to add to increase your school’s enrollment. These paid ads appear where you want them to on the search engine results page, so they have the power to drive more qualified prospects.
Email marketing is widely used to increase online and campus enrollments. Email marketing can reach a large audience, build brand awareness, and increase online and campus enrollments. We will discuss the benefits of email marketing for schools and how it can help increase enrollment.
Warm transfers help drive enrollments for your school by connecting pre-qualified prospective students directly with an enrollment advisor at your school, reducing the wasted time that enrollment counselors spend trying to make live contact with a prospective student.
A Higher Level of Educational Marketing
Higher Level Education-Combining years of EDU focused experience, expertise and innovation will enable your school to take enrollments to new heights! Our team will work tirelessly to help your school meet and exceed enrollment goals.